most used whiteboard video software in business

It also redefined how we view online video. Whiteboard animation didn’t just catapult the 250-year old academic society to internet stardom. By 2011, RSA Animates was the #1 non-profit YouTube channel. However, thanks to the animation of Andrew Park, the RSA’s whiteboard animated lecture series garnered more than 46 million views in a little over a year. Originally founded in 1754, The Royal Society for the Encouragement of Arts, Manufactures and Commerce might not seem like the most likely internet video innovator. In 2007, UPS created nine whiteboard animations that featured a man actually drawing on a whiteboard. However, it’s easy to spot the first truly successful one. It’s practically impossible to pinpoint the very first whiteboard animation video. A Brief History of Whiteboard Animation The First Whiteboard Video: UPS Today we’re looking at where whiteboard animation came from and why this animation style is still a smart choice for businesses. They all chose the whiteboard style to cut through the noise and communicate their message in a compelling way. Even the TV show Weeds used it for their title sequence. Dropbox launched their disruptive cloud storage with a whiteboard-style video. Whiteboard-style TED-Ed Talks get millions of views. The odds are good that you’ve seen at least one whiteboard animation. This animation style exploded in the mid-2000’s and it’s been a driving force in marketing ever since.

Many animate a drawing hand to reinforce the illusion that the viewer is watching the story unfold. Some also include limited colors for emphasis. Whiteboard animation is an animation style that explains ideas using hand drawn figures, objects and lettering against simplified backgrounds.

Most used whiteboard video software in business